So, you open your new restaurant serving premium steaks with cherry tomatoes. You have a friend who suggested that maybe you could set up a website where customers can find you easily if they are in San Diego. What’s next? Many business owners find that setting up a website and making it rank higher on search engines get them a lot of customers. In cases of steakhouses, many people contact them and ask their .
E-mail isn’t a new technology anymore, but you can do a lot of new things with e-mail marketing. E-mail can be delivered to mobile devices and can integrate nicely into a social media marketing strategy. Still, the same challenges that existed in the past apply to the new world of e-mail marketing. Namely, communicating with consumers is easy, but getting them to pay attention isn’t. Every successful marketing strategy entails cutting through the clutter, .