The days where you could send a single e-mail and blind-copy hundreds of other people are long gone. Spam filters, firewalls, junk folders, and consumer distrust are all reasons to turn to professionals for help with your e-mail strategy. E-Mail Marketing Providers (EMPs) are companies that provide one or more of the following commercial e-mail services:
Improved e-mail deliverability
Database and list management
E-mail template design
Social media integration
Mobile device formatting
The e-mail .