Now that WooCommerce is up and running and we had a look at its settings it’s time to start creating a couple of products and build our online store. WooCommerce offers several possibilities to create your product catalog. Setting up product categories Creating your first product Setting the categories, tags, and images for your product Learning about the other product types Setting up product categories When setting up your product catalog, it often makes .
The API Settings tab is not discussed in this book. API keys and Webhooks can be used to integrate third-party tools with WooCommerce. Based on a trigger, another website or service can receive data from WooCommerce when certain events happen on your site, for instance when a new order is created. Preparing our test store Now that we had a look at all settings of WooCommerce it’s time to start adding products to our .
Setting up Shipping works in a similar way as the Checkout setup. In here we’ll show the Shipping Options Payments, Shipping, and Coupons we’ll get back with more detailed instructions: The Shipping Options settings are as follows: The first setting is enabled by default. It is needed if you want to be able to charge shipping costs to your customers. If you’re only selling digital goods -0;0tor on the cart page will result in .
Setting up taxes can be a difficult task. Of course, there’s no ‘one size fits all’ approach possible here. Tax laws and calculations differ from country to country and region to region. Besides that, there’s a large difference in handling taxes when selling goods to consumers or to other businesses. So in here, we’ll just stick to the basics, by explaining the functionality WooCommerce has available. It’s up to you to find out how .
Moving to the next tab you’ll find different settings related to the usage of products in WooCommerce. Note that this tab is divided into four different sub-areas, starting with another General tab: First set the unit of measures for weight and dimensions. Next, check the settings for working with product reviews. You may choose to disable them, although generally that isn’t recommended. Having customer reviews is important for almost all kinds of products and .
Believe it or not, most of your prospects aren’t interested in everything that you decide to send in the context of an e-mail strategy. As you collect contact information and permission, consider asking your prospective subscribers to share their interests. Using interest information allows you to sort your e-mail lists into categories and send information relevant to that category. Asking your prospective subscribers open-ended questions about their interests can prove frustrating because people tend .
According to the Ten Foot Rule, whenever anyone is within ten feet of you, ask her for her contact information. A warm body or a verbal conversation can equate to a captive audience for communicating the benefits of joining your e-mail list. Always ask for permission when you collect information in person. Here are some ways to connect and collect without being intrusive: Swap business cards. Ask whether that person’s preferred e-mail address is on .
Collecting e-mail addresses isn’t an easy task. Some people are so bothered by unsolicited e-mails that they’re willing to share almost anything else with you before they will share their e-mail addresses. Others might give you their e-mail addresses, but when the e-mails they receive from you don’t meet their expectations, they resort to unsubscribing or marking the e-mails as spam, even if they’re loyal customers. Fortunately, an e-mail list needn’t be large to .
Losing sight of your objectives usually happens when your timeline slips or when you don’t seem to be progressing toward the achievement of your objectives. In such cases, you can easily become focused on making changes to your objectives to agree with your e-mail content instead of altering your e-mail content to more closely resemble your objectives. Before making changes to your objectives, make sure that you give your e-mail a fair chance to .
Stating clear objectives gives you a platform for creating e-mail content that accomplishes your objectives. Running a small business involves frequently setting new objectives and developing new e-mail content in line with those objectives. When your time is limited, you might be tempted to create e-mail content that fits your schedule better than your objectives. One of the most important reasons to use specific objectives to guide the creation of your e-mail content is .