TOP 8 articles about subscribers

Setting the categories, tags, and images for your product

After studying Setting up product  and Creating Your First Product we will study Setting the categories, , and for your product. Under the product section, there’s a possibility to use custom fields that we also know from regular . We do not need that now. Always first try if you can solve your need using the standard available and Tags. Product Categories So far we’ve just used the main part of .

Getting to know your list members better

Believe it or not, most of your aren’t interested in everything that you decide to send in the context of an e-mail . As you collect contact information and permission, consider asking your prospective to their interests. Using interest information allows you to sort your e-mail lists into and send information relevant to that category. Asking your prospective subscribers open-ended questions about their interests can prove frustrating because people tend .

Collecting information in person

According to the Ten Foot Rule, whenever anyone is within ten feet of you, ask her for her contact information. A warm body or a verbal conversation can equate to a captive for communicating the benefits of joining your e-mail list. Always ask for permission when you collect information in person. Here are some ways to connect and collect without being intrusive: Swap cards. Ask whether that person’s preferred e-mail address is on .

Building a Quality E-Mail List

Collecting e-mail addresses isn’t an easy task. Some people are so bothered by unsolicited e-mails that they’re willing to almost anything else with you before they will share their e-mail addresses. Others might give you their e-mail addresses, but when the e-mails they receive from you don’t meet their expectations, they resort to unsubscribing or marking the e-mails as , even if they’re loyal . Fortunately, an e-mail list needn’t be large to .

Tips for keeping the practices of EMPs and ISPs

The following sections include tips for keeping up with consumer trends and the practices of the most reputable EMPs and ISPs. Using full disclosure during e-mail address collection The CAN- Act encourages you to have affirmative consent with your e-mail list to send them a commercial e-mail, but the most professional practice is to use an extra measure of disclosure when asking for permission. Here are some ways for you to take affirmative .

Developing e-mail content in accordance with consumer interaction

Your e-mail should match how consumers tend to interact with the you use so that your can easily internalize and take on your message. Consider the following comparison between using e-mail to deliver a message and using a billboard to deliver a message. Imagine planning to put up a billboard next to the highway where people drive by at 65 miles per hour. You aren’t likely to get good results .

Introduction to E-mail Marketing

E-mail isn’t a new technology anymore, but you can do a lot of new things with . E-mail can be delivered to mobile devices and can integrate nicely into a social . Still, the same challenges that existed in the past apply to the new world of e-mail marketing. Namely, communicating with consumers is easy, but getting them to pay attention isn’t. Every successful marketing strategy entails cutting through the clutter, .